What's the Current State of your
Assessments. Benchmarks. Strategy.
Assess and benchmark sales performance, design a strategy, and level up your next growth phase.
Accelerate your B2B sales
Current State offers sales strategy services to early-stage startups, established mid-market companies, and everything in between to identify opportunities for faster growth. Here's how we do it:
First, answer sales motion-specific questions related to performance and culture to assess your current state.
Second, benchmark your responses to industry peers with similar-sized sales teams in the same market segment.
Third, design and execute a strategy to grow your B2B sales faster and cultivate a culture of sales excellence.
Expertise that runs deep in five areas
Confidently delivering value in core B2B sales foundations.
Go-to-Market
- GTM strategy and planning
- Ideal customer profile (ICP) design
- Market research and customer interviews
- Value prop messaging
- Pricing and packaging strategy
- Org and role design
- Tech stack evaluation
New Business Sales
- Sales operating system
- Sales process design
- Outbound campaign design
- Demand generation
- Pipeline generation
- Deal cycle acceleration
- Sales forecasting design
Customer Renewals
- Renewal process design
- Customer journey design
- Time-to-value acceleration
- ROI/Business outcome capture
- Renewal risk assessment
- Renewal forecasting design
Expansion Sales
- Expansion sales process design
- Account segmentation
- Cross/upselling campaign design
- Expansion pipeline generation
- Deal cycle acceleration
- Expansion forecasting design
Sales Culture
- Sales culture assessment
- Revenue impact analysis
- Talent profile design
- Interview process design
- Variable comp design
- Rewards and recognition strategy
Unrivaled B2B sales experience
We’ve been through the proverbial trenches with almost two decades of go-to-market experience, from the Great Recession to the Tech Recession. We’ve built sales teams from scratch. We’ve led teams with 100 reps.
Darren Noble formed Current State in 2023 with the vision of helping founders and sales leaders navigate the ever-shifting B2B sales landscape to hit revenue goals faster and more predictably. He has a track record of guiding businesses through large-scale transformation and helping sales teams thrive in market uncertainty.
Over the past decade, Darren has led sales teams inside bootstrapped startups to established category leaders backed by top-tier venture capital and private equity firms, frequently exceeding monthly, quarterly, and annual targets.
He has a track record of inspiring extraordinary team performance, building customer-obsessed cultures, and collaborating with key stakeholders to drive enterprise value and unlock that next growth phase.
Highlights and accomplishments
Explore the possible in 30 minutes
Your time is valuable, and so is ours.
We promise to make this half-hour time well spent and full of ideas and insights.
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Want more insights without a call?
No offense taken. Hit the button below to complete the Sales Effectiveness Assessment (SEA) for a free report with your SEA score, peer benchmarks, and an action summary.